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SAP – ERP (Enterprise Resource Planning)

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CRM (Customer Relationship Management)

Managing customer relationships is the utmost priority of any enterprise. The existing customers are an efficient way to extract the most value or profit, and CRM refers to a system that is used in a company to analyze customer interactions and measure data throughout the customer lifecycle.

The goals of CRM is to maintain business relationships with the customer with customer retention and customer acquisition. There are major benefits of Customer relationship management in an enterprise as below:

  • Better Data organization

  • Enhanced Communication

  • Shared Information

  • Quick Follow-ups

  • Measure your goals and Profit

The end to end customer related process helps an organization to remain focused on its customers and maintain its sales, services and plan the strategies in an effective way.

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